Conciencia ambiental y comportamiento ecológico. Un análisis de la escala GEB (General Ecological Behavior) de Kaiser

Abstract

Applying the concept of environmental consciousness, there has been developed an ecobarometer to measure regularly environmental attitudes and ecological behavior across different domains. Using the General Ecological Behavior (GEB) scale of Kaiser (1998a) for cross-cultural applications, searches for potentially effective contextual influences appear promising for the adoption of certain political actions such as legislation and financial incentives from one socio-cultural context to another one. Therefore an ecobarometer, which takes the GEB scale as a generally applicable measure of ecological behavior, should be effective across diflferent countries. The GEB scale takes diñerential behavior diflficulties into account that are most likely caused by contextual influences.